The Rewards of Blogging Should Inspire Publishers to Find a Way


via The SIIA Blog

A new social media marketing survey from Regalix shows that the tactic most used by B2B marketers to achieve their social media objectives is blogging and microblogging—79%. Yet, I get a sense that publishers aren’t blogging as much as they could. I just had a great talk with Scott Roulet of American City Business Journals, and he lamented about not finding more time to blog. Read more…